Data has fast become one of the most pressing issues thanks to the exponential growth of digital technology and worldwide connectivity. Data leaks and breaches have been the cause of global controversy and debate. Every aspect of running a business involves data, from information about how its financial projections are looking to how its social media performs with customers and non-customers. Digital presences leave footprints which can be traced, processed, used and sold. Since the spotlight on data misuse is still highly focused on the issue, it is essential that businesses pay attention to even the smallest ways that data