In 1967 Canadian Club whiskey launched their “Hide A Case” ad campaign. Cases of CC were hidden in exotic locations such as Mount Kilimanjaro, Angel Falls, Mount St. Helens, and the Swiss Alps. A small number of cases, such as one hidden above the Arctic Circle have never been found.
A New York ad agency tried marketing laundry detergent to Arab consumers through the use…
A New York ad agency tried marketing laundry detergent to Arab consumers through the use of sequential pictures showing laundry being cleaned. However, the advertisers didn’t realize Arabic was read from right to left and their ad actually depicted the detergent soiling the clothing after wash.
In that Quebec, Sweden and Norway it is illegal to advertise to children. This to…
In that Quebec, Sweden and Norway it is illegal to advertise to children. This to keep companies from encouraging children to beg their parents for stuff.