The Science Behind Why Your Snacks Go Stale

Image credit: 
iStock

Ever wonder why an open bag of chips gets mushy, or why day-old bread feels hard? Scientists haven’t figured out the entire process of staling quite yet, but the American Chemical Society’s latest Reactions video explains the chemical processes that make these tasty snacks grow stiff or soggy. It also provides tips for storing food items for optimal freshness, and explains how to rescue them using an oven or microwave.

[h/t Reactions]

Know of something you think we should cover? Email us at tips@mentalfloss.com.


September 30, 2016 – 3:00am

Find Out What Facebook Knows About You With This Chrome App

filed under: technology

Facebook doesn’t have a great reputation when it comes to keeping your information private. When the company bought the messaging app WhatsApp in 2014, the company promised there wouldn’t be any sharing of private info like phone numbers and profile data between the two; but this year, Facebook started sharing and storing those WhatsApp phone numbers anyway—prompting Germany to issue a regulatory challenge to the practice.

Even seemingly simple practices like allowing users to choose who they share certain profile updates with gets complicated when the company is constantly tweaking its settings, often in the service of making things more and more public. Facebook has, at times, used users’ location data to offer suggestions, though the company quickly said that that was a temporary test feature and no longer in use when the practice was reported in the media.  

Furthermore, most of us don’t know what information we’re giving up when we agree to those long privacy agreements. Thanks to cookies, the social media giant can essentially follow you anywhere you go on the web, whether it’s on the Facebook site or not. So just what does Facebook know about you, and what is it telling other companies about you?

The watchdog reporters at ProPublica want to help you find the answers. They’ve developed a Chrome plugin that allows you to see what information Facebook has about you, from what the company thinks you’ll be interested in to which other companies have your contact information. 

ProPublica’s reporters have spent a year investigating algorithms like those used by Facebook, and here’s how they describe the vast world of how the company creeps on you:

Facebook has a particularly comprehensive set of dossiers on its more than 2 billion members. Every time a Facebook member likes a post, tags a photo, updates their favorite movies in their profile, posts a comment about a politician, or changes their relationship status, Facebook logs it. When they browse the Web, Facebook collects information about pages they visit that contain Facebook sharing buttons. When they use Instagram or WhatsApp on their phone, which are both owned by Facebook, they contribute more data to Facebook’s dossier.

And in case that wasn’t enough, Facebook also buys data about its users’ mortgages, car ownership and shopping habits from some of the biggest commercial data brokers.

Facebook uses all this data to offer marketers a chance to target ads to increasingly specific groups of people. Indeed, we found Facebook offers advertisers more than 1,300 categories for ad targeting — everything from people whose property size is less than .26 acres to households with exactly seven credit cards.

Eek. Isn’t social media fun? According to my results, Facebook knows that Zipcar, The New York Times, and Zillow—whose app I’ve downloaded on my phone but never created an account with—all have my contact info, because those companies have apparently uploaded a contact list to Facebook with my information in it. It thinks that I will like Farmville. (Please, Facebook, don’t make me play Farmville!) I don’t tend to “like” that many pages, nor do I put information like where I work on my profile, but the company still knows a startling amount about me, and can predict the movies I want to watch, the music I like to listen to, and how often I travel. 

You can download the Chrome plugin here, and explore the rest of the “black box” series at ProPublica.

Know of something you think we should cover? Email us at tips@mentalfloss.com.


September 30, 2016 – 1:00am

Calculate Your Car’s Carbon Footprint

Image credit: 
iStock

Calculating your car’s carbon footprint just got a lot easier, thanks to a new interactive tool created by MIT researchers. As The New York Times reports, CarbonCounter uses new data to determine how 125 car types currently for sale in the U.S. impact the environment.

CarbonCounter’s calculations are based on findings from a recent study published in the journal Environmental Science & Technology. Meeting global climate change mitigation goals will require drivers to reduce transportation-related greenhouse gas emissions, so researchers wanted to find out which cars will help us achieve that goal. The study looked at the carbon intensities (a.k.a. carbon emissions per mile) of each vehicle; and to see if green living is really that expensive, it also calculated how much the cars cost to own and operate based on vehicle, fuel, and maintenance costs per mile.

Want to find out how harmful your ride is for the environment, and how much an environmentally-friendly vehicle will set you back financially? Go to CarbonCounter’s website and enter your vehicle model and location (the carbon intensity of the electricity supply is higher in some places than others, Vox explains). The results will pop up in the grid in front of you. You can also see how your vehicle stacks up against U.S. emission-reduction targets for 2030, 2040, and 2050 (the end goal being to limit mean global temperature rise to 2°C above preindustrial levels).

Here are a few main takeaways: Hybrid and battery vehicles may have a high initial sticker price, but they actually save you money in the long run because they cost less to fuel up and maintain. (Not surprisingly, most of these “clean” cars also meet the emission-reduction target for 2030.) Meanwhile, no cars with internal combustion engines meet the 2030 standard, and the average carbon intensity of vehicles sold in 2014 exceeds the climate target for 2030 by more than 50 percent. Clearly, auto manufacturers (and policymakers) have their work cut out for them.

[h/t The New York Times]

Know of something you think we should cover? Email us at tips@mentalfloss.com.


September 29, 2016 – 11:00pm

7 Delightful Dickensian Words

Image credit: 
Getty Images

Charles Dickens captured Victorian society from the finest drawing rooms to the filthiest gutters, and his primary tool was language. As Bryan Kozlowski, author and member of the Dickens Fellowship puts it in his new book What the Dickens?!: Distinctly Dickensian Words and How to Use Them, “Dickens wallowed in words like no other.” Kozlowski has collected 200 words used by Dickens, some of them drawn from the life around him, some of his own invention, and puts them in the context of 19th century England and Dickens’s body of work. Here are just a few of the delightful offerings discussed in the book.

1. MARPLOT

“A meddlesome, though well-meaning, person who unwittingly spoils the plans of others.” This word, used in Our Mutual Friend, was based on the name of a character from an 18th century play who exemplified those “meddlesome” qualities.

2. SASSIGASSITY

This word for “audacity with attitude,” which was coined by Dickens for the short story “A Christmas Tree,” never caught on. Which is a shame.

3. CONNUBIALITIES

This “polite euphemism for marital arguments” comes up in Nicholas Nickelby when Nicholas changes the subject “in view of stopping some slight connubialities which had begun to pass between Mr. and Mrs. Browdie.”

4. JOG-TROTTY

This word for boring was used in Bleak House to call something “jog-trotty and humdrum.” Kozlowski explains that it comes from “jog-trot, the slow and steady trot of a horse.”

5. UGSOME

Already an old fashioned word for “horrible and frightening” when Dickens used it in his literary periodical All the Year Round, ugsome goes back to Old Norse ugga for “to dread.”

6. CAG-MAGGERS

Cagmag was slang for rotten meat. Hence this term Dickens used in Great Expectations for “unscrupulous butchers.”

7. SLANGULAR

A perfect invention of Dickens’s own, it shows up in Bleak House in discussing one character’s verbal “strength lying in a slangular direction” or leaning (at an angle) toward slang.

Get a more comprehensive tour through linguistic Dickensiana in What the Dickens?! including specific sections on Words for Making Merry, Words for Bleak Days and Bad Company, Street Words and Slang, Words for the Rich and Ridiculous, and Vocabulary for the Smart-Sounding Victorian.


September 29, 2016 – 10:00pm

A New Alfred Hitchcock-Inspired TV Show is In the Works

Image credit: 

Wikimedia Commons//Public Domain

Alfred Hitchcock fans, rejoice: A new TV series, inspired by The Master of Suspense, is in the works, according to The Hollywood Reporter.

The late director’s estate has forged a deal with Universal Cable Productions to create an anthology series titled Welcome to Hitchcock. Each season will feature a single ongoing mystery or crime, inspired by iconic films like The Birds (1963) and Psycho (1960).

“Long after his death, Alfred Hitchcock continues to be one of the most celebrated directors and visionaries in the world, a master manipulator of the macabre,” Dawn Olmstead, executive vice president of development at Universal Cable Productions, said in a statement quoted by THR. “We’re honored that the Hitchcock Estate has put its trust in our studio to pay homage to his work.”

Chris Columbus’s production company, 1492 Pictures/Ocean Blue Entertainment, will join the project, along with TV production company Vermilion Entertainment. Columbus, who wrote The Goonies and Gremlins, will direct Welcome to Hitchcock and serve as one of its executive producers. His past directing efforts include the first two Harry Potter movies, as well as Mrs. Doubtfire (1993) and Home Alone (1990).

This isn’t the first time a Hitchcock-themed TV show has hit the small screen: In 2013, the drama Bates Motel—which features characters based on figures from Hitchcock’s most famous film, Psycho (1960)—premiered on cable channel A&E. Produced by Universal Television, it’s slated to enter its fifth and final season in 2017. 

[h/t The Hollywood Reporter]

Know of something you think we should cover? Email us at tips@mentalfloss.com.


September 29, 2016 – 9:00pm

Thai Developer Transforms Urban Spaces Into Unconventional Football Fields

Image credit: 

Thanasorn Janekankit//YouTube

Fitting football fields into a densely populated neighborhood requires thinking outside the box. For the Unusual Football Pitch project, property developer AP Thai teamed up with digital agency CJ Worx to build play areas in Bangkok’s Khlong Toei district by making inventive use of the limited space, Dezeen reports.

The goal of the initiative was to create positive spaces where the community’s young people could congregate and play footfall. Building a standard-sized pitch would have been impossible: The few empty lots in the neighborhood are irregularly-shaped because of the buildings that surround them. Instead of fighting this limitation, AP Thai decided to embrace it.

The team claims the four non-rectangular football pitches, which range in shape from trapezoid to Tetris piece, are the first of their kind. As the short film below shows, the quirky courts are a welcome addition to one of the most densely-populated cities on earth.

[h/t Dezeen]

Know of something you think we should cover? Email us at tips@mentalfloss.com.


September 29, 2016 – 7:00pm

Tune In Live Tomorrow Morning as Rosetta Lands—or Crashes—on a Comet

Image credit: 
ESA

Tomorrow, September 30, the European Space Agency will attempt a daunting feat of celestial maneuvering: a controlled landing of the Rosetta spacecraft on comet 67P/Churyumov-Gerasimenko. You can watch mission control. There are two ways: the ESA livestream, from 6:30–7:40 a.m. EDT, or the NASA TV livestream, which starts a little earlier (6:15 a.m. EDT).

While you won’t be able to see live footage of the attempted landing (though images from the descent will be available), you’ll see the scientists at mission control attempting the maneuver—and bringing to a close a mission that was in progress for decades. Beyond the science, it’s bound to be emotional: expect shouts of excitement, hugs, and tears.

Rather than turning the spacecraft into a cannonball and smashing it into the comet, engineers hope to settle it on the surface, where it might sit for eons alongside Philae, its lander—a duo of tiny monuments to human exploration.

Well, maybe. The thing is, we’ll never know Rosetta’s fate.

Rosetta has been in orbit around comet 67P/Churyumov-Gerasimenko since August 2014. You might recall that three months later, Philae landed on 67P. It bounced (and bounced and bounced), eventually coming to rest at an angle in a shadowy area. That wasn’t an ideal outcome, but Philae defied odds and made contact with Earth. Before the ESA shut it down forever in July 2016, Philae managed to do some great comet science, including the discovery on the comet of prebiotic molecules that are necessary for life.

Meanwhile, Rosetta studied the comet from afar, mapping meticulously its composition, and returning images for scientists to study back home. Among Rosetta’s findings: molecular oxygen, suggesting the comet was first formed far beyond Neptune, and suggesting further that Kuiper Belt objects are not the source of Earth’s water. The very shape of the comet itself was a discovery. 67P looks more like a rubber ducky than the bouncy ball they expected. And just a few weeks ago, Rosetta revealed the location of lost little Philae.

So why attempt to land Rosetta now? Because it’s solar powered, and as 67P travels farther and farther away from the Sun in its orbit, the spacecraft has received less and less sunlight, and thus has diminishing power available for flight or instruments. If it’s going to land, now is the time.

Comet 67P as captured by Rosetta’s navigation camera on March 14, 2015. Image credit: ESA/Rosetta/NAVCAM via Flickr // CC BY-SA IGO 3.0

 
What will happen is this: Rosetta will spiral toward the asteroid in a controlled manner—descending at about 50 centimeters per second—taking ever-refined measurements and high-definition images all the way down. (It’s been drawing closer for weeks, performing increasingly tight orbits.) As those measurements and images are captured, they will be sent immediately back to Earth.

At the moment of contact, the spacecraft will be instructed to switch off. That’s kind of disappointing for us Earthbound viewers. But it won’t be an attempt to cut away from a potential crash landing. Rather, the goal is to keep radio signals in space tidy. ESA doesn’t want a spacecraft far out in the solar system blasting radio signals all over the place, because that might interfere with other spacecraft communications. Moreover, even if Rosetta were ordered to transmit until the heat death of the universe, there’s virtually no chance that its antenna would survive the landing and still be properly oriented to beam signals to Earth.

This isn’t the first time a space agency has attempted such a landing. In 2001, NASA landed its NEAR spacecraft on the asteroid Eros—the first time a spacecraft had landed on a small body. It wasn’t a stunt, exactly—the spacecraft was going to hit Eros one way or another—but the mission’s flight director was Bob Farquhar of the Johns Hopkins University Applied Physics Laboratory, who was known in life as the “grandmaster of celestial maneuvers.” (Farquhar died in 2015.) He was famed for his genius at plotting incredibly complex and elaborate trajectories on space missions. He felt like he could nail the landing—and he did. The spacecraft touched down so gently that it remained fully operational for several weeks afterward, allowing scientists to capture data from a wholly unexpected vantage point.

Sadly, we won’t get such satisfaction from Rosetta. Because the spacecraft will shut down before touchdown, its fate on the comet will remain a mystery. Did it land gently? Bounce away? Smash into pieces? We’ll never know—unless some other space mission allows us to peer at 67P in the future.

But while Rosetta flight operations will be at an end, the work will go on. The spacecraft has already returned several years’ worth of data for scientists to organize and study. On the landing approach alone, Rosetta will return an extravaganza of data covering a region of the comet known as Ma’at, characterized by 50-meter-deep pits that are actively blasting dust into space. Those pits feature “goosebump” structures that scientists believe to be “cometesimals”—the objects that came together to form the asteroid at the dawn of the solar system nearly 5 billion years ago. The spacecraft will make contact with surface area that is adjacent to a pit that has been dubbed Deir el-Medina (after a town in Egypt with a pit of similar appearance).

There’s something so audacious and Star Trek–y about this: They found a deep mysterious cavern from the dawn of time, with stardust blasting from it, and now this tiny celestial voyager will peer down into the chasm before alighting on its rim. It’s frontier science. 

During the livestreams from ESA and NASA, scientists and engineers will offer commentary on the mission and its legacy, and explain what is happening with the spacecraft during its final moments in operation. Over the years ahead, as scientists study the data and refine our collective understanding of the solar system, Rosetta and Philae will rest together on the celestial target of the most ambitious mission ever attempted by ESA.


September 29, 2016 – 6:45pm

Dogs Learn to Ignore Bad Instructions Faster Than Humans

filed under: Animals, science, dogs
Image credit: 
iStock

They might spend a lot of their time fetching Frisbees and chasing their tails, but our goofy canine companions may be smarter than we realize. In fact, when it comes to distinguishing useful instructions from pointless ones, dogs are even faster learners than human children, according to a recent study in the journal Developmental Science.

TIME reports that researchers at Yale’s new Canine Cognition Center (which, incidentally, is looking for canine volunteers in the New Haven area) presented domesticated dogs and dingoes with a simple food-retrieving puzzle, consisting of a box with a lid and a lever. Opening the lid of the box allowed dogs access to a treat, while the lever served no functional purpose. Before letting their canine volunteers tackle the puzzle box, researchers demonstrated how to open it, first pressing the lever, then opening the lid.

Initially, 75 percent of the dogs and dingoes imitated the researchers, touching the lever before opening the lid. However, during subsequent trials, both dogs and dingoes quickly realized the lever step was unnecessary, and increasingly skipped it, going straight for the lid. After four trials, only 59 percent of dogs and 42 percent of dingoes continued using the pointless lever.

“Although dogs are highly social animals, they draw the line at copying irrelevant actions,” lead author Angie Johnston explained in a statement. “Dogs are surprisingly human-like in their ability to learn from social cues, such as pointing, so we were surprised to find that dogs ignored the human demonstrator and learned how to solve the puzzle on their own.”

By contrast, previous studies have found that children consistently over-imitate their teachers, faithfully copying both relevant and irrelevant steps while solving a puzzle. For instance, one 2005 study found that 3- and 4-year-olds would perform as many as five steps to solve a puzzle, even when some were pointless, without changing their strategy.

Of course, that doesn’t mean dogs are smarter than children, but rather, that humans and dogs learn in very different ways. Researchers believe that human over-imitation may have important social benefits. “One reason we’re so excited about these results is that they highlight a unique aspect of human learning,” Johnston explained. “Although the tendency to copy irrelevant actions may seem silly at first, it becomes less silly when you consider all the important, but seemingly irrelevant, actions that children are successfully able to learn, such as washing their hands and brushing their teeth.”

[h/t TIME]
 
Know of something you think we should cover? Email us at tips@mentalfloss.com.


September 29, 2016 – 6:30pm

9 Things You Might Not Know About Folgers

filed under: coffee, Lists
Image credit: 

Mike Mozart via Flickr // CC BY 2.0

Despite appearances, not everyone heads to Starbucks for their morning caffeine fix. For well over 150 years, Folgers has been delivering ground, whole-bean, instant, and home-brew coffees to millions of sleepy consumers. Check out some facts on the company’s history, from their origins in whaling to some unfortunate run-ins with Charles Manson and snapping turtles.

1. THE FAMILY WAS NAME-DROPPED IN MOBY-DICK.

For centuries, the Folger clan of Nantucket was renowned for their whaling efforts. (Oil from whale blubber was often used for lamps until kerosene grew in popularity.) They were so well known that author Herman Melville referred to “a long line of Folgers and harpooneers” in his classic Moby-Dick.

2. THE COMPANY WAS FOUNDED THANKS TO THE GOLD RUSH.

Folgers

James Folger was just 15 years old when his parents dispatched him and two older brothers to San Francisco to mine for gold in 1849. As plans go, it wasn’t a great one: the Folger boys didn’t have enough money to travel to the mining areas, so James stayed behind to earn some cash. He wound up working for the Pioneer Steam Coffee and Spice Mills company, which was marketing an early, commercially roasted ground coffee. Two decades later, James returned—this time with more cash—and bought the business, renaming it J.A. Folger & Co. in 1872.

3. MAXWELL HOUSE WAS AN EARLY NEMESIS.

After decades of being a regional favorite, Folgers was purchased by Procter & Gamble in 1963 and quickly became part of the national competition for store-bought coffee brands. Wary of giving up any ground, Maxwell House formed an in-house “Folgers Defense Team” in 1971. The result: Horizon, a coffee that came in a red can similar to Folgers, and a television commercial character named Aunt Cora (played by Margaret Hamilton, the Wicked Witch from 1939’s The Wizard of Oz). Cora was meant to be a take on Folgers’ Mrs. Olson (see below), with the hope that if Maxwell House ran the commercials in regions early enough, Olson would seem like a second-rate take-off. Folgers was forced to lower their price from $1.20 to 87 cents per can just to remain competitive. By 1979, however, they had taken over 26.5 percent of the market share, well ahead of Maxwell House’s 22.3 percent.

4. EARLY COMMERCIALS WERE NOT VERY PC.

While Folgers has a history of memorable television spots, their most enduring ad campaign revolved around a Swedish character named Mrs. Olson, who appeared to keep busy by introducing Folgers coffee to her overworked neighbors in a series of pretty sexist ads in the 1950s and 1960s. (Folgers conducted research into how petulant the onscreen husbands could get and found housewives considered any kind of verbal abuse so typical as to be acceptable.) Virginia Christine, who portrayed Olson for 21 years, was born in Stanton, Iowa in 1920. When the ads grew popular, the town renovated its trademark water tower so it resembled a coffee pot in her honor.

5. THEY HAVE A LINK TO THE MANSON MURDERS.

One of the 20th century’s most infamous crimes was the murder of Sharon Tate and four of her houseguests in 1969 by disciples of cult leader Charles Manson. Among the victims: Abigail Folger, the 25-year-old Folger fortune heiress, daughter of Peter Folger and great-granddaughter of founder James Folger.  (Manson and his cohorts were convicted of first-degree murder in 1971.)

6. THE “PETER” COMMERCIAL RAN FOR OVER 17 YEARS.

You’ll know it when you see it: in the 1986 television spot, a college student named Peter gets dropped off at the family home in a Volkswagen Beetle and surreptitiously makes coffee for his sleeping parents with the help of his younger sister. It’s a cozy little bit, and consumers responded so strongly that Folgers ran the ad for 17 consecutive years. Greg Wrangler, who played the coffee-making intruder, told BrandLandUSA.com in 2008 that producers wanted it to be timeless. “I remember they were really concerned about the look of the spot,” he said. “I’m referring to their choices on wardrobe … the Irish wool sweater, the VW Beetle that drops me off … they didn’t want it to be dated … which I think was a big factor in their ability to run it for so long.”

7. A WOMAN FOUND A SNAPPING TURTLE IN ONE CAN.

A lot of coffee comes into the United States via New Orleans, which is why 2005’s Hurricane Katrina resulted in a marked disruption of supply. The natural disaster may have had other side effects: According to the Associated Press, Marjorie Morris of Ainsworth, Iowa found a dead baby snapping turtle in her can of Folgers. While no harm came to Morris, she was dismayed by her timing: the 77-year-old had been using the can for a month before spotting the added ingredient.

8. THEY CAME UP WITH SOME PRETTY CLEVER MANHOLE COVER ADS.

John Morton via Flickr // CC BY-SA 2.0

In 2006, Folgers garnered some positive PR when they used foot-proof signage to cover manholes in New York City and made them resemble hot cups of coffee, complete with steam emitting from holes in the cover. While clever, the stunt had an unintended side effect: the aroma from the sewers was not what you’d normally associate with coffee. 

9. THEY’RE PRETTY TIGHT WITH DUNKIN’.

Folgers was acquired by the J.M. Smucker company in 2008, putting it under the same corporate umbrella as the Dunkin’ Donuts retail license. Together, the two home coffee brands made $577 million for the company in the second quarter of 2016 alone.


September 29, 2016 – 6:00pm

#FieldWorkScares Showcases Science’s Terrifying Side

filed under: science
Image credit: 
iStock

It’s not all white coats and Erlenmeyer flasks. Scientists risk their shoes, their pants, and often their lives in the field in order to get the data they need. This week they’re sharing some of their worst “Oh god, I’m going to die tonight,” fieldwork moments on Twitter. 

Wildlife biologist and cartoonist Arjun Srivathsa wasn’t the only one heeding the call of the wild:

Dani Rabaiotti studies climate change and has witnessed some strange weather …

… and rude awakenings

What scares scientists the most? A few themes have begun to emerge.

There are snakes:

The field itself:

But a consensus is building: fieldwork hell is other people.

Here’s to the brave researchers putting themselves out there for science’s sake. Stay safe out there, y’all.

Know of something you think we should cover? Email us at tips@mentalfloss.com.


September 29, 2016 – 5:30pm