“Our job is not to create content. Our job is to change the world of the people who consume it.” – Andrea Fryrear. Content has the power to transform lives and beliefs. When the right content reaches the right audience, it becomes influential. Over the years content has been perceived as something that is time consuming to read, monotonous, even boring at times! This is the time when the content creators have to bring about a transformation! There is a lot of information and knowledge out there and people will only connect with something that they feel relatable. We are
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