It’s often said that a picture is worth a thousand words. In the case of social media marketing, it can also be worth a few thousand followers. Research has shown that image-based content consistently outperforms posts that use text alone for viewer engagement. However, with up to 49% of businesses now using visual content as their primary social media marketing tool, it’s becoming increasingly difficult for brands to rise above the digital noise. To differentiate yourself from your competitors, you need to grab prospective customers’ attention the moment they land on your social media or directory listing profiles. An easy way