When one thinks of Michelin, images of rugged tires might first come to mind. Yet, this iconic brand boasts a fascinating history, intricately linked with the world of haute cuisine. How did a tire manufacturer evolve to become the highest authority in the culinary universe? Here are ten facts that provide a glimpse into the … Continue reading 10 Facts About Michelin: From Tires to Culinary Triumphs
Whitewall Tires were not originally…
Whitewall Tires were not originally an aesthetic choice, but a result of the chemicals used to treat the natural rubber. Natural rubber tires were all-white until carbon black was added to the treads to improve tread wear, resulting in the classic black tread and whitewall look.
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In 1963 Goodyear introduced illuminated tires
In 1963 Goodyear presented tires made from urethane, the same material used to make skateboard wheels. According to History Garage, the tires were also illuminated with “18 tiny bulbs the driver could activate, illuminating the surrounding area with an even wash or flashes of light.” Unfortunately, the tires never went into production. Goodyear molded the […]
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The Michelin Man is white is because…
The Michelin Man is white is because rubber tires are naturally white. It wasn’t until 1912 that companies started mixing carbon chemicals with the rubber to make black tires. This process is not an aesthetic change, but a structural one, making the tires stronger and durable.
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