Before the mass marketing of tobacco, lung cancer was so rare that doctors took special notice when confronted with a case, thinking it a once-in-a-lifetime oddity.
The post Before the mass marketing of tobacco… appeared first on Crazy Facts.
Coca-Cola’s failed its “Magican” campaign…
Coca-Cola’s failed its “Magican” campaign. They sold cans that contained spring loaded tabs to dispense cash prizes. Prize cans contained a foul smelling liquid instead of cola to prevent drinking. Though harmless, one child drank it and Coca-Cola ended the campaign 3 weeks later due to backlash.
The post Coca-Cola’s failed its “Magican” campaign… appeared first on Crazy Facts.
A Japanese company sold Adult Milk…
A Japanese company sold Adult Milk – for adults living in a stressful society. The milk cost ¥5000 ($47) per bottle, and was taken from cows once a week at the break of dawn, as they discharge a lot of melatonin, a stress-relieving hormone. It contained 3-4 times more melatonin than regular milk
The post A Japanese company sold Adult Milk… appeared first on Crazy Facts.
Philadelphia Cream Cheese was invented…
Philadelphia Cream Cheese was invented in New York and has never been produced in Philadelphia. It’s name is was a 1880s marketing strategy because at the time Philadelphia was known for high quality dairy.
The post Philadelphia Cream Cheese was invented… appeared first on Crazy Facts.
Dunkin’ Donuts Flavor Radio
In 2012, Dunkin’ Donuts launched an ad campaign in Seoul, Korea where scent spray devices installed on buses would release a fragrant coffee aroma when triggered by the sound of the Dunkin’ Donuts radio jingle. The campaign reached more than 350,000 people, and sales near bus stops increased by 29%.
The post Dunkin’ Donuts Flavor Radio appeared first on Crazy Facts.
Here are Some Signs With Attitude That Might Make You Laugh Today
There are tons of boring jobs out there. Somebody has to make and change the signs for all kinds of businesses, and you know that can’t exactly be a crazy adventure. But that doesn’t mean you can’t have some fun with it – like the people on this list did.
These are twelve examples of signs and other pieces of writing with attitude that would probably make you stop and snort if you came across them in the wild.
12. The great white nope
11. No need to wine about it
10. Shave-shaming is gonna take off
9. The moral fabric of the universe
8. Don’t forget to wave
7. That’s a lot of words for “volunteer”
6. They tryin’ to start a cat fight?
5. Thanks for the tip
4. Sounds like a little much
3. Unexpectedly wholesome
2. I can’t tell if this is intentional or not
1. Signed, The Ministry of Silly Walks
Seems like signs in general are getting less formal and more playful as culture changes. Maybe it’s just a sign of the times.
…I’ll see myself out.
What’s the funniest sign you’ve ever seen?
Tell us about it in the comments.
The post Here are Some Signs With Attitude That Might Make You Laugh Today appeared first on UberFacts.
In 2009, Tropicana invested $35 million…
In 2009, Tropicana invested $35 million to rebrand their Orange Juice packaging. Within two months of the change, sales dropped 20% and they lost significant market share before switching back to their original carton. The failed marketing experiment cost them over $50 million.
The post In 2009, Tropicana invested $35 million… appeared first on Crazy Facts.
Victoria’s Secret was originally…
Victoria’s Secret was originally marketed to men to buy for their partners. Leslie Wexner bought it for $1 million and changed the marketing to women. To create the illusion of luxury the company listed its headquarters on catalogs at a fake London address, with the real one in Columbus, Ohio.
Meet the Woman Who Made the Popeyes Chicken Sandwich Go Viral With a Single Tweet
You know you love it…
2019 was the Year of the Popeyes Chicken Sandwich, and it’s all thanks to one genius social strategist: Angela Brown.
The chicken sandwich came out in August of this year and immediately broke the internet. It wasn’t the sandwich itself that really brought the frenzied attention, though. It was one tweet that Popeyes posted in response to a slightly underhanded tweet from Chick-fil-A about their own chicken sandwich.
“…y’all good?” the Popeyes tweet read.
… y’all good? https://t.co/lPaTFXfnyP
— Popeyes Chicken (@PopeyesChicken) August 19, 2019
That tweet went massively viral and caused the popularity of the sandwich to shoot into the stratosphere, leading some customers to literally commit crimes just to get their hands on one.
The tweet came from the mind of Angela Brown, who works for GSD&M, the Austin, Texas-based ad agency that worked with Popeyes to market the sandwich.
Angela was named the Daily Dot’s Internet Person of the Year for her work on the marketing campaign, especially that infamous tweet.
The tweet wasn’t part of Angela and her team’s original advertising plan, but it obviously changed the game. So why was it so successful?
It was the perfect two-word zinger, calling Chick-fil-A out without being overly negative. But also, it tapped into the culture and language of “Black Twitter,” one of the most active and influential demographics on the platform.
The success of this tweet speaks to the power of hiring black creatives at ad agencies — and truly giving them a seat at the table.
.@fer_machado123 talks @PopeyesChicken at #brandweek “The hype was real” because of the market research about what customers wanted in a chicken sandwich. Joined by @GodisRivera of @Twitter and @GSDM’s Angela Brown #PopeyesChickenSandwich pic.twitter.com/8N49v0T9oC
— Chris Ariens (@ChrisAriens) November 5, 2019
“There is something unprecedented and incredible about the power that a two-word tweet had to ignite a collective of people who already are extremely creative and extremely loyal—when they want to be loyal to something,” Angela explained to the Daily Dot.
“There’s a lot of things that [as a Black person/woman] I’ll bring to the table that our team will bring to the table that our clients aren’t aware of.”
Popeyes’ success may be unusual, but ultimately, it’s a useful lesson for any company’s social media presence.
The post Meet the Woman Who Made the Popeyes Chicken Sandwich Go Viral With a Single Tweet appeared first on UberFacts.
Costco purposefully designed their…
Costco purposefully designed their store without signs to force people to wander through all the aisles and find things to buy.