Ford Aurora II: Bold 1960s Design Innovation

The Ford Aurora II never reached the market, likely due to a failure to meet safety regulations. However, its innovative wrap-around couch and the 180° swiveling passenger seat stand as some of the boldest design feats of the 1960s. Interestingly, the Aurora II also featured other groundbreaking ideas such as a rear-facing third row of […]

Henry Ford and his Model T

It is a historical fact that Henry Ford, the renowned industrialist and founder of Ford Motor Company, resisted making significant improvements to the Model T for a long time. However, it’s important to note that this decision was not entirely without reason. At the time, the Model T was a runaway success, and Ford had […]

The first Ford Mustang…

The first Ford Mustang (Serial #000001) got delivered and sold before anyone noticed, and they had to trade the 1,000,001st to the owner to get it back. Ford tracked him down and asked to have Serial Number One back. Not surprisingly, Tucker declined the request. He spent the next two years putting some 10,000 miles […]

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Ford Created a Noise-Cancelling Kennel to Protect Dogs From Fireworks Noise

I hate to see how upset and nervous dogs get while fireworks are blasting away on the Fourth of July and New Year’s Eve (and sometimes on other occasions depending on where you live).

The loud bangs can scare dogs badly and sometimes it seems like nothing will calm them back down. Well, hopefully that will change if/when this prototype noise-cancelling dog kennel from Ford hits the market.

The car company took noise-cancelling technology from their cars and put it into the dog kennel prototype. According to reports, “The kennel, like many high-end headphones, is outfitted with microphones that detect loud noises and cue the speakers to pipe in sound-canceling frequencies.” Ford says that noise is reduced to a level that ensures dogs won’t become upset.

For now, Ford’s people are saying that they built the kennel to show customers how the noise-cancelling technologies in their cars can be used in everyday life. But Anthony Ireson, director of marketing and communications for Ford Europe, said, “If there’s enough interest, we’ll explore the technology.”

It seems like a lot of people are really into the idea of buying this kind of kennel for their dogs.

We love our pets like family, so it’s only natural that a product designed to help ease their fears and anxiety would eventually hit the market.

Here’s a video showing the kennel in action.

Hopefully, this prototype will become available to the public to purchase sooner than later.

What do you think? Would you buy one of these for your pooch?

Let us know in the comments!

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Ford Is Making Headlights from McDonald’s Coffee Bean Waste

This is pretty cool!

Coffee beans and headlights don’t seem like a natural pairing, but McDonald’s and Ford are working to change that.

The two historic American companies have come together in a joint effort to drive sustainability initiatives in quite a unique way. This year, Ford began utilizing coffee chaff—the coffee bean skin that comes off during the roasting process—as a key component of its plastic headlamp housing. Naturally, the iconic car manufacturer turned to McDonald’s to steer them in the direction of the fast-food giant’s coffee bean suppliers.

As data showing the harmful effects of plastic pollution and carbon emissions makes its way into the public consciousness, there has been a trickle-down effect into the business world as well. Environmentally-conscious consumers continue to push for products that are comprised of sustainable materials.

Hence: coffee bean waste into plastic alternatives.

Debbie Miewelski, Ford’s senior technical leader of materials sustainability, explained that the coffee-containing version of the company’s headlamps is more sustainable than its traditional plastic and talc-based models due to its lighter weight. Additionally, talc is not a renewable component, whereas coffee chaff is widely available and has typically been discarded.

The coffee chaff innovation is just the latest in a long line of sustainability projects by Ford. Ford vehicles have featured soy-based foam in their cushions since 2011, and waste from wheat, coconut, tomato and other plants has been utilized in other Ford car components.

“If you came to our lab, it looks somewhere between a landfill and a farm,” Miewelski said.

When Ford decided coffee was its next fix, its team reached out to McDonald’s due to its scale and similar sustainability goals.

The gigantic fast-food restaurant chain achieved its goal of sourcing all of its U.S. coffee sustainability a year ahead of schedule in 2019. Their partnership with Ford will hopefully lead to more opportunities for crafting environmentally-friendly, sustainable products.

As Ian Olson, senior director of global sustainability at McDonald’s, said, “This is just scratching the surface of trying to understand what’s possible.”

Cheers to that!

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