When Toyota introduced its first model in the USA, the Crown, in 1957, they attempted a common American advertising stunt – an endurance run from Los Angeles to New York. However, the car barely managed to reach Las Vegas.
fact
When Toyota introduced its first model in the USA, the Crown, in 1957, they attempted a common American advertising stunt – an endurance run from Los Angeles to New York. However, the car barely managed to reach Las Vegas.